Guides to AI labels and photo metadata

These guides answer the questions people actually search for: why a post says AI info, how to post a clean copy, what Content Credentials are, and how to strip location data on a phone or a computer. Each one opens with the answer, cites the platform's own help pages, and says plainly what no tool can fix.

Every guide has the ScrubPhoto tool built in, so you can check a file and clean it without leaving the page.

Instagram, Facebook and Threads

• AI content or AI info on your Instagram post: why does it say that?

  Instagram adds AI info when a file carries C2PA or IPTC AI data, even on real photos. Learn why, then check and clean a copy free with no upload.

• How to remove AI content (AI info) from an Instagram post after posting

  You can't strip AI info from a live Instagram post. Scrub the original free with no upload, delete or archive, then repost, or report a wrong label.

• How to remove AI content (AI info) from an Instagram story

  Why your Instagram Story says AI info, how to fix it after posting, and how to share a clean copy. Free, no upload, pixels identical to the original.

• How to turn off the AI content (AI info) label on Instagram

  The Add AI label switch is yours to leave off. The automatic AI info label has no switch. Check what your photo carries, free, with no upload.

• The AI creator label on an Instagram profile

  Instagram's AI creator label is now AI-generated profile. See what it means, how to add or remove it, and check your post files free with no upload.

• How to remove AI content (AI info) from a Facebook post

  Facebook adds AI info from C2PA or IPTC data in your file or the Add AI label switch. Fix posts, Reels and Stories on iPhone. Free, no upload.

• Does Instagram remove metadata from photos?

  Instagram reads C2PA and IPTC AI data in the file you upload, so the label is set before any stripping. Check your photo free, no upload, then test it.

TikTok and video

• How to remove the AI label on TikTok

  TikTok auto-labels uploads that carry C2PA Content Credentials. Check your video or photo and strip that data before you post. Free, no upload, lossless.

• How to remove AI metadata from a video before Reels or TikTok

  Strip C2PA and Apple GPS data from MP4 and MOV before Reels or TikTok. Same file size, no re-encode, no upload. See what metadata can and cannot fix.

Is it AI? Content Credentials, watermarks and SynthID

• Is this image AI-generated? How to check a photo

  Check if a photo is AI from its C2PA and IPTC tags, free with no upload. See what the tags prove, what they miss, and which official checkers read watermarks.

• What is C2PA? Content Credentials explained

  C2PA is the standard behind Content Credentials, signed data recording how a file was made, AI included. See what it holds and check a photo free, no upload.

• How to remove Content Credentials from a photo

  See which Content Credentials a photo carries, then remove the C2PA manifest in your browser. Free, no upload, pixels identical. Learn the trade-off first.

• What is SynthID, and how do you check for it?

  SynthID is Google's invisible AI watermark. See which apps add it, how to check a file with Google's detector, and what a free, no-upload metadata check shows.

• Can you remove SynthID from an image?

  No. SynthID sits in the pixels, not the metadata. Learn what it is, how Google checks for it, and what a free, no-upload metadata tool can still remove.

• Can you remove an AI watermark? What comes off and what stays

  An AI watermark is part of the picture, so no metadata tool removes it. See which apps add one, then clear the AI metadata free, no upload, pixels identical.

• Samsung Galaxy AI watermark and AI label: what each one is

  Galaxy AI edits get a visible watermark in the pixels and AI data in the file. See what Samsung adds and check your photo free, no upload, pixels identical.

Remove metadata on your phone or computer

• How to remove metadata from a photo on iPhone

  Turn off location when you share, then strip EXIF, GPS and C2PA in Safari. Free, no upload, lossless for JPEG and PNG. Save the clean copy to Photos.

• How to remove metadata from a photo on Android

  Stop camera location tags, then strip EXIF, GPS and C2PA in Chrome or straight from the share sheet. Free, no upload, lossless for JPEG, PNG and WebP.

• How to remove metadata from a photo on Mac and Windows

  Windows and macOS can clear location and some properties. For C2PA, XMP and PNG text, drag photos into a free browser tool: no upload, pixels identical.